The Green Party of the United States

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 Brand concept — 4 key pillars are Peace, Ecology, Social Justice and Democracy. Together they form a square, dynamic and iconic.

Brand concept — 4 key pillars are Peace, Ecology, Social Justice and Democracy. Together they form a square, dynamic and iconic.

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 Each state currently operates as an independent party, and will need to have its own identity as part of the rebranding. These are not finalized yet, but the artwork will likely be a straight swap of ‘US’ for the state acronym, and a more expressive version of the square. This features painted stripes in the state colors (though taken from the GPUS brand palette), across the right side of the square to form an arrow.

Each state currently operates as an independent party, and will need to have its own identity as part of the rebranding. These are not finalized yet, but the artwork will likely be a straight swap of ‘US’ for the state acronym, and a more expressive version of the square. This features painted stripes in the state colors (though taken from the GPUS brand palette), across the right side of the square to form an arrow.

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GPUS letterhead and business card

GPUS letterhead and business card

 Social Media header image (Facebook in this case)

Social Media header image (Facebook in this case)

GPUS T-Shirt range

GPUS T-Shirt range